France urges green habits with new car ads, bans on plastic

PARIS — No much integrative packaging astir fruits and vegetables and car ads promoting walking and cycling alternatively of driving: successful 2022, French customers volition beryllium encouraged to follow much environmentally affable habits nether a bid of caller regulations.

The measures promoted by President Emmanuel Macron’s authorities are meant to trim contamination and the interaction of cars connected greenhouse state emissions.

Starting from Saturday, leeks and carrots, tomatoes and potatoes, apples, pears and astir 30 different items volition nary longer beryllium sold successful plastic. Instead, they should beryllium wrapped successful different materials similar carton.

Plastic volition inactive beryllium allowed for much fragile fruits specified arsenic berries and peaches, but is to beryllium gradually banned successful the coming years.

The authorities says the caller regularisation is expected to destruct astir 1 cardinal items of integrative discarded per year.

Magazines and different publications volition besides request to beryllium shipped without integrative wrapping, and fast-food restaurants volition nary longer beryllium allowed to connection escaped integrative toys to children.

The coming twelvemonth volition besides spot car advertisements successful France required to see a connection encouraging radical to see greener transportation.

Starting from March, they volition person to notation 1 of 3 messages: “For abbreviated trips, similar walking oregon cycling,” “Think astir carpooling” oregon “On a regular basis, instrumentality nationalist transport.”

According to a decree published this week, the caller regularisation volition use to ads connected television, radio, newspapers, billboards and online.

Advertisers who bash not comply volition look a good of up to 50,000 euros ($56,652) per run.

Similar mandatory messages person already been portion of advertisements for processed foods since 2007 successful the country, similar “For your health, debar eating excessively fatty, excessively sweet, excessively salty.”

The transport assemblage successful France is liable for astir 31% of greenhouse state emissions, fractional being generated by backstage cars.

Also successful 2022, French telephone operators and net providers volition beryllium requested to pass to their customers an estimation of greenhouse state emissions generated by their enactment online and usage of mobile phones.

The determination is meant to rise greater nationalist consciousness of the biology interaction of integer technology. Emissions are notably generated by information centers, which make information clouds astatine the outgo of large vigor consumption.

A Senate study past twelvemonth recovered that the assemblage accounted for 2% of greenhouse gases successful 2019 successful France.