(Pocket-lint) - Facebook has conscionable rebranded. No, not the societal network, but the institution down it.
CEO Mark Zuckerberg announced during Connect 2021, Facebook's yearly developer conference, that his company's caller sanction volition beryllium Meta. It's a fitting sanction fixed Zuckerberg spent the bulk of the Connect keynote outlining the "Metaverse", oregon what helium thinks is the aboriginal of the internet.
"We are a institution that builds exertion to connect," Zuckerberg said. "Together, we tin yet enactment radical astatine the halfway of our technology. And together, we tin unlock a massively bigger creator economy. To bespeak who we are and what we anticipation to build."
Zuckerberg fundamentally said helium thinks the sanction "Facebook" doesn't rather screen everything his institution does close now, and that the Facebook marque is truthful "tightly linked to 1 product". Over time, Zuckerberg said helium hopes Facebook volition beryllium seen arsenic a "metaverse company".
In a blog post, Zuckerberg elaborated connected the caller name. While the company’s firm operation is staying the same, however it reports fiscal results volition change. "Starting with our results for the 4th fourth of 2021, we program to study connected 2 operating segments: Family of Apps and Reality Labs”, Zuckerberg explained. "We besides mean to commencement trading nether the caller banal ticker we person reserved, MVRS, connected 1 December".
Keep successful caput Facebook isn't the archetypal large tech institution to follow a caller institution sanction years aft it was founded. Google, for instance, turned into Alphabet successful 2015. The existent Google hunt motor became 1 of respective concern units nether the Alphabet umbrella/holding company.
Also astatine Connect, Facebook teased it's moving connected augmented world glasses and a caller high-end VR headset called Project Cambria. Stay tuned to Pocket-lint's How to ticker Connect usher to ticker a recap of the event. We'll update that leafage with each the large announcements.
Writing by Maggie Tillman. Originally published connected 28 October 2021.